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Top 5 Football Teams With the Highest Social Media Following

Sports streaming trends show that football is still at the top of people’s favorite sports list. Big football teams create an impressive social media presence to show their appreciation, engage in conversation with their fans, and earn followers.

To keep you updated on your favorite team’s performance outside the field, we prepare a list of their social media followings.  

1. Real Madrid

Being the most successful club in football history and winning almost every championship, Real Madrid was also expected to win the social media rivalry. They’ve approached the social media game with the same tactic they use on the field – with the combination of dynamic playing style and unmatched individual talent; they make for formidable opponents.

  • Instagram: 125 million 
  • Facebook: 112 million
  • Twitter: 44.6 million
  • Youtube: 8.9 million
  • TikTok: 20.4 million

2. Barcelona

Real Madrid’s most prominent rival came second in the social media competition. Barcelona’s matches are always fun to watch because of their open play, attractive attacking football, and skillful players. The same goes for their social media activity – they’re skillfully combining news and entertainment content while keeping their eyes on emerging social media trends to keep fans engaged and entertained. 

  • Instagram: 112 million 
  • Facebook: 103 million
  • Twitter: 44 million
  • Youtube: 14.1 million
  • TikTok: 19.8 million

3. Manchester United

The Red Devils are known for winning the Premier League 13 times and having some of the loudest and most loyal supporters. They have a strong presence on all major social media platforms, and they’ve recently decided to hop on the TikTok train, which brought them more than seventeen million new followers. 

  • Instagram: 60,7 million 
  • Facebook: 75 million
  • Twitter: 32.9 million
  • Youtube: 6.7 million
  • TikTok: 17.5 million

4. Paris Saint-Germain 

PSG has been the synonym for French football since its beginning in the 70s, but smart investments that allowed them to sign some of the biggest names in the world made them a strong force in European football. It ultimately led them to the 2019-2020 UEFA Chamopinships finals, where they lost against Bayern Munich. They’ve been achieving great success on social media platforms as well. In 2021, they grew their social media following by 50% in less than a year. 

  • Instagram: 62,7 million 
  • Facebook: 46 million
  • Twitter: 12.8 million
  • Youtube: 6.3 million
  • TikTok: 30.4 million

5. Juventus

The Old Lady has always been known for its experienced players and smart playing style. Unlike most football clubs, Juventus decided to ditch the strictly localized stance and found supporters across the whole of Italy and the Italian diaspora. Similarly, their social media fan base has always had many supporters, but Ronaldo’s transfer in 2018 broke the record in acquiring new fans. 

  • Instagram: 54,9 million 
  • Facebook: 40 million
  • Twitter: 9.9 million
  • Youtube: 3.6 million
  • TikTok: 15 million

Conclusion

Professional athletes started looking at social media presence as an opportunity to grow their success more efficiently. Also, it made them closer to their fans, allowing them to share special moments and success stories more directly. 

Is your favorite team on the list? Do you follow them on social media? Let us know in the comments.

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